Stellantis-owned Italian model Lancia has lastly revealed the Pu+Ra HPE Idea that was teased a number of instances up to now months. With nods to a few iconic Lancia fashions from the previous, the Pu+Ra HPE Idea showcases what the Italian carmaker will convey to the desk of European EVs within the coming decade, signaling the reincarnation of the as soon as well-known rally-bred nameplate.
First issues first, the identify. Pu+Ra means pure and radical, whereas the HPE moniker stands for Excessive Efficiency Electrical, however the identical acronym was used again within the Nineteen Seventies for the Lancia Beta to indicate the Excessive Efficiency Property variant.
The Beta influences don’t finish right here, nevertheless, as a result of the Lancia Pu+Ra HPE Idea options reinterpreted rear horizontal blinds, which had been additionally current on the sporty Stratos. Talking of the legendary Stratos, the rear of the idea has a really related look to the previous two-door rally automobile, with hole spherical tail lights and the brand new Lancia lettering caught between them.
One other nod to the Lancias of the previous is the idea’s Progressive Inexperienced exterior shade, which is described as forward-looking and sustainable, containing a heat golden tone made with latest-generation pigments, all whereas paying homage to the historic Lancia Flaminia Azzuro Vincennes.
The perimeters of the Pu+Ra HPE are one other nod to the previous, this time referencing the Aurelia and Flaminia with its fluid later strains that descend in the direction of the rear of the automobile. Moreover, the brand new Lancia brand stands out on the entrance fenders.
One of many extra placing options of the idea is the round roof, which the Italian model says is impressed by architectural components and as such is used all through the car, together with inside – extra on this additional down within the article.

Up entrance, the traditional Lancia grille has been reimagined via three rays of sunshine that make the Pu+Ra seen from afar, whereas the writing above clearly states what model of car you’re .
“At present, Lancia presents Lancia Pu+Ra HPE, the model’s imaginative and prescient for the subsequent 10 years which ushers the Model into the period of electrical mobility and sums up our approach of conceiving and experiencing the car. Beginning with the brand new Ypsilon, our vehicles of the long run might be impressed by Lancia Pu+Ra HPE,” mentioned Luca Napolitano, CEO of the Lancia model.
Inside the brand new idea, there’s an abundance of round-shaped components which, based on Lancia, is a pure geometrical factor on the one hand, however however, it’s fairly the widespread sight in conventional Italian houses, primarily within the type of the spherical desk in the lounge.
There are additionally spherical carpets made out of pure wool on the ground of the idea, a spherical espresso desk on the middle console, and a circle within the dashboard, whereas the entrance seats are closely influenced by the Cassina-made traditional Italian family armchairs.


The door panels are lined with a cloth referred to as MARM MORE which is made up of fifty p.c marble mud waste and recycled material made with pure colours, gentle to the contact, and waterproof.
Powering the infotainment system is the so-called Sound Air Mild Augmentation (SALA) system, which works alongside the HALL digital interface, permitting the driving force and entrance passenger to adapt the inside atmosphere of the automobile to their liking just by touching a button or by utilizing their voice. Based on Lancia, the upcoming Ypsilon would be the first series-production mannequin to make use of this interface.
The Italian carmaker doesn’t point out too many particulars concerning the idea’s all-electric powertrain, but it surely does say that because the model’s manifesto for the subsequent 10 years, it was envisioned as providing over 424 miles (700 kilometers) of vary on a single cost.
Presumably, this optimistic imaginative and prescient will come into play later within the decade, when Lancia plans to debut a premium sedan and a hatchback bearing the Delta identify, each of that are rumored to be primarily based on the Stellantis STLA modular EV platform.
With this being mentioned, Lancia’s first all-new mannequin in additional than a decade would be the next-generation Ypsilon metropolis automobile, which can debut as an EV and a plug-in hybrid in the direction of the top of this 12 months, sharing the identical platform because the current-gen Fiat 500.